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Dr. Zoumalan, a Beverly Hills Plastic Surgeon, focused on high-value leads and brand awareness through Meta, Instagram, YouTube, and TikTok. Meta ads generated $24,500 from 43 leads with only $1,837.34 spent—an impressive 1,233% ROAS. Another $24K came from organic and paid efforts on other platforms. The strategy drove quality conversions and sets the stage for scalable, cost-effective growth.
To drive sales and reduce costs, Meta ads—including video content—were deployed strategically. The campaign produced $7,508.40 in revenue with a $2,271.21 ad spend, increasing ROAS from 2.23X to 4.64X. This highlights the efficiency of improved ad targeting and creative strategies. These results show how focused optimization can significantly improve performance and maximize advertising returns.